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	<title> &#187; Beverages</title>
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		<title> &#187; Beverages</title>
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		<title>New Look, Classic Taste: Coca-Cola Follow Up</title>
		<link>http://www.brandsalsa.com/visual_branding/coca-cola-follow-up/</link>
		<comments>http://www.brandsalsa.com/visual_branding/coca-cola-follow-up/#comments</comments>
		<pubDate>Wed, 24 Aug 2011 20:24:07 +0000</pubDate>
		<dc:creator>Sara Abadi</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Drinks]]></category>
		<category><![CDATA[Visual Branding]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=5399</guid>
		<description><![CDATA[Keeping a brand fresh while still maintaining its integrity can be challenging. While an updated look could modernize your brand or help it stand out in a crowded marketplace, it is important not to lose sight of who you are and what your brand stands for. Imagine just how challenging refreshing your brand would be [...]]]></description>
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		<title>More than Just Java: Starbucks Follow-Up</title>
		<link>http://www.brandsalsa.com/consumer/starbucks-follow-up/</link>
		<comments>http://www.brandsalsa.com/consumer/starbucks-follow-up/#comments</comments>
		<pubDate>Wed, 20 Jul 2011 14:30:38 +0000</pubDate>
		<dc:creator>Sara Abadi</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Drinks]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[New Products]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=5116</guid>
		<description><![CDATA[From new sizes to a new logo, the Starbucks brand has seen many changes in the last year. Following the introduction of wine and beer to its menu options, Starbucks has also extended its food offerings. Starbucks is introducing a line of &#8220; bistro boxes,&#8221; in snack and entree sizes, priced from $4.95 to $6.95 [...]]]></description>
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		<title>Amelie&#8217;s Bakery, Ah Oui!</title>
		<link>http://www.brandsalsa.com/charlotte/amelies-bakery-ah-oui/</link>
		<comments>http://www.brandsalsa.com/charlotte/amelies-bakery-ah-oui/#comments</comments>
		<pubDate>Mon, 18 Jul 2011 16:53:44 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Charlotte]]></category>
		<category><![CDATA[Food]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4843</guid>
		<description><![CDATA[There is little to assume from an ordinary brick warehouse in NoDa, but upon entering Amelie’s French bakery &#38; cafe, one is immediately transported into an artfully eclectic atmosphere with Parisian flair. Not only does the bakery keep its doors open 24/7, but the owners also pay careful attention to supporting the city’s resources. The [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>A Refreshing Taste</title>
		<link>http://www.brandsalsa.com/branding/a-refreshing-taste/</link>
		<comments>http://www.brandsalsa.com/branding/a-refreshing-taste/#comments</comments>
		<pubDate>Thu, 12 May 2011 16:07:26 +0000</pubDate>
		<dc:creator>Lizzy Guterma</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Consumer]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4542</guid>
		<description><![CDATA[Coca-Cola is the most valuable brand in the world, and this month the company is celebrating its 125th birthday. Throughout its history Coca-Cola has extended its brand portfolio many times to include brands such as Coke Zero, Powerade, and Vitamin Water, but it was their original brand extension that has become nearly as strong and [...]]]></description>
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		<title>McMakeover</title>
		<link>http://www.brandsalsa.com/uncategorized/mcmakeover/</link>
		<comments>http://www.brandsalsa.com/uncategorized/mcmakeover/#comments</comments>
		<pubDate>Wed, 11 May 2011 16:50:32 +0000</pubDate>
		<dc:creator>Sara Abadi</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Drinks]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Visual Branding]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4528</guid>
		<description><![CDATA[McDonald&#8217;s has introduced subtle changes over the past few years such as healthier menu options and new coffee drinks. Now, the fast food chain is undergoing a $1billion dollar makeover. According to USA TODAY, McDonald&#8217;s hopes to have the majority of America&#8217;s 14,000 locations revamped by 2015. Expect to sit at wooden tables or on [...]]]></description>
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		<title>Starbucks Goes Bigger</title>
		<link>http://www.brandsalsa.com/new-products/starbucks-goes-bigger/</link>
		<comments>http://www.brandsalsa.com/new-products/starbucks-goes-bigger/#comments</comments>
		<pubDate>Tue, 18 Jan 2011 20:44:18 +0000</pubDate>
		<dc:creator>Paula Weigel</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[New Products]]></category>
		<category><![CDATA[Grande]]></category>
		<category><![CDATA[Starbucks]]></category>
		<category><![CDATA[Starbucks naming conventions]]></category>
		<category><![CDATA[Starbucks naming strategy]]></category>
		<category><![CDATA[Tall]]></category>
		<category><![CDATA[Trenta]]></category>
		<category><![CDATA[Venti]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=3751</guid>
		<description><![CDATA[On the heels of the new logo debut last week, Starbucks announced a new drink size for its iced beverages on Sunday. &#8220;Trenta&#8221; will be a 31oz size specifically for iced coffee, iced tea and iced tea lemonade drinks in the United States (read: Venti is still the largest you coffee addicts can get for [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Starbucks Did What?!</title>
		<link>http://www.brandsalsa.com/uncategorized/starbucks-did-what/</link>
		<comments>http://www.brandsalsa.com/uncategorized/starbucks-did-what/#comments</comments>
		<pubDate>Fri, 07 Jan 2011 18:34:40 +0000</pubDate>
		<dc:creator>Beth Anne</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Drinks]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Visual Branding]]></category>
		<category><![CDATA[new logo]]></category>
		<category><![CDATA[Starbucks]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=3729</guid>
		<description><![CDATA[Caffeine addicts across the world are in uproar over Starbucks&#8217; announcement this week that its logo would be changing to celebrate its 40th anniversary in March and the company’s larger focus. On Starbucks’ site you can read comments from people upset over the change and even suggesting alternative designs. Interestingly, Starbucks partners (also known as [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
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		<title>Know &amp; Love</title>
		<link>http://www.brandsalsa.com/uncategorized/know-love/</link>
		<comments>http://www.brandsalsa.com/uncategorized/know-love/#comments</comments>
		<pubDate>Thu, 23 Dec 2010 16:35:56 +0000</pubDate>
		<dc:creator>Jenna Wise</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[History]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA['Twas the Night Before Christmas]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[Clement Moore]]></category>
		<category><![CDATA[Coca Cola]]></category>
		<category><![CDATA[Coke]]></category>
		<category><![CDATA[Haddon Sundblom]]></category>
		<category><![CDATA[Santa Claus]]></category>
		<category><![CDATA[The Saturday Evening Post]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=3692</guid>
		<description><![CDATA[&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;. Is there any Christmas character more iconic than Santa Claus?  The belly o’ jelly, the tress-dressed face and the bright red suit with snowy fur all wrap up to create the jolliest man we know.While you can buy Coke anytime and almost anywhere, my favorite holiday brand is Santa himself.  We can thank Coca-Cola [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The 6th Food Group:  Crayons</title>
		<link>http://www.brandsalsa.com/branding/the-6th-food-group-crayons/</link>
		<comments>http://www.brandsalsa.com/branding/the-6th-food-group-crayons/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 12:02:08 +0000</pubDate>
		<dc:creator>Paula Weigel</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Drinks]]></category>
		<category><![CDATA[Verbal Branding]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[arbitrary branding]]></category>
		<category><![CDATA[arbitrary naming]]></category>
		<category><![CDATA[Crayola]]></category>
		<category><![CDATA[Crayon]]></category>
		<category><![CDATA[drinkable art supplies]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=2957</guid>
		<description><![CDATA[cray·on / [krey-on, -uhn] –noun 1. a pointed stick or pencil of colored clay, chalk, wax, etc., used for drawing or coloring. 2. a drawing in crayons. –verb (used with object) 3. to draw or color with a crayon or crayons. –verb (used without object) 4. to make a drawing with crayons. When I hear [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>A Plethora of Product Placement</title>
		<link>http://www.brandsalsa.com/branding/a-plethora-of-product-placement/</link>
		<comments>http://www.brandsalsa.com/branding/a-plethora-of-product-placement/#comments</comments>
		<pubDate>Wed, 07 Jul 2010 11:23:16 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Automotive]]></category>
		<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=3084</guid>
		<description><![CDATA[&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;. Did you know that Rock Hudson&#8217;s character in the 1964 movie Man&#8217;s Favorite Sport worked at Abercrombie &#38; Fitch? Did you even know that A&#38;F has been around since 1964?! Well, I didn&#8217;t and was surprised to research that it was founded in 1892. But I digress. I&#8217;m talking about product placement. Or &#8220;brand [...]]]></description>
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