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	<title> &#187; Interesting</title>
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		<title> &#187; Interesting</title>
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		<title>Community Naming: The Center</title>
		<link>http://www.brandsalsa.com/verbal_branding/community-naming-the-center/</link>
		<comments>http://www.brandsalsa.com/verbal_branding/community-naming-the-center/#comments</comments>
		<pubDate>Mon, 07 Nov 2011 19:49:42 +0000</pubDate>
		<dc:creator>Paula Weigel</dc:creator>
				<category><![CDATA[Do Good]]></category>
		<category><![CDATA[Interesting]]></category>
		<category><![CDATA[Verbal Branding]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=5645</guid>
		<description><![CDATA[The idea: creative. The purpose: admirable. The name: underwhelming. Pegasus Global Holdings has secured 20 square miles in New Mexico to serve as a mock town where they can study the environmental and global effects of specific technologies. &#8220;Innovators &#8230; (can) to test renewable energy innovations in real world conditions, such as how does a [...]]]></description>
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		<title>Here&#8217;s to Steve</title>
		<link>http://www.brandsalsa.com/branding/heres-to-steve/</link>
		<comments>http://www.brandsalsa.com/branding/heres-to-steve/#comments</comments>
		<pubDate>Thu, 06 Oct 2011 20:59:33 +0000</pubDate>
		<dc:creator>Beth Anne</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Interesting]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[RIP Steve]]></category>
		<category><![CDATA[Steve Jobs]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=5591</guid>
		<description><![CDATA[&#8220;Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t [...]]]></description>
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		<title>Scandals: can they be good for a brand?</title>
		<link>http://www.brandsalsa.com/branding/scandals-can-they-be-good-for-a-brand/</link>
		<comments>http://www.brandsalsa.com/branding/scandals-can-they-be-good-for-a-brand/#comments</comments>
		<pubDate>Fri, 12 Aug 2011 12:34:18 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Interesting]]></category>
		<category><![CDATA[Sports]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=5314</guid>
		<description><![CDATA[That iconic &#8220;swoosh&#8221; is easily recognized by millions of people around the world as the logo for Nike. Its influence reaches far and its endorsements are many, so it&#8217;s understandable that devout sports fans (and anyone that watches the news) remembers when Michael Vick lost his Nike endorsement after pleading guilty to dog fighting charges [...]]]></description>
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		<title>Broadway, Rebranded</title>
		<link>http://www.brandsalsa.com/branding/broadway-rebranded/</link>
		<comments>http://www.brandsalsa.com/branding/broadway-rebranded/#comments</comments>
		<pubDate>Mon, 13 Jun 2011 14:53:47 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Interesting]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4823</guid>
		<description><![CDATA[What&#8217;s the first thing you think of when you hear the word &#8220;Broadway&#8221;? New York City, musicals, The Phantom of the Opera, theater, and Fred Astaire might come to mind. These associations most likely exist because of the way in which Broadway has traditionally been branded for years – as expensive, prestigious entertainment. Lately, as [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Oprah&#8217;s Last Show</title>
		<link>http://www.brandsalsa.com/consumer/oprahs-last-show/</link>
		<comments>http://www.brandsalsa.com/consumer/oprahs-last-show/#comments</comments>
		<pubDate>Wed, 25 May 2011 14:00:48 +0000</pubDate>
		<dc:creator>Beth Anne</dc:creator>
				<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Interesting]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4469</guid>
		<description><![CDATA[As Tom Hanks said on an Oprah show earlier this season, the phrase “Did you see Oprah today?” is going to be removed from our vocabulary after today. Today marks the end of the 25 year run of The Oprah Show. Let’s take a moment to relive some of our favorite moments. You get a [...]]]></description>
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		<title>Introducing Insperity</title>
		<link>http://www.brandsalsa.com/uncategorized/introducing-insperity/</link>
		<comments>http://www.brandsalsa.com/uncategorized/introducing-insperity/#comments</comments>
		<pubDate>Fri, 04 Mar 2011 12:02:06 +0000</pubDate>
		<dc:creator>Beth Anne</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Behind the scenes]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[corporate identity]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Employees]]></category>
		<category><![CDATA[Insperity]]></category>
		<category><![CDATA[Interesting]]></category>
		<category><![CDATA[Market Research]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Verbal Branding]]></category>
		<category><![CDATA[Visual Branding]]></category>
		<category><![CDATA[Administaff]]></category>
		<category><![CDATA[Administaff's new name]]></category>
		<category><![CDATA[who named Administaff?]]></category>
		<category><![CDATA[why did Administaff change their name?]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=3816</guid>
		<description><![CDATA[&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;. For those of you who have been following our recent tweases (Twitter teases) noted by our hashtag #AW3095, you already know the news. For everyone else, it’s our pleasure to introduce Insperity, formerly Administaff. Addison Whitney has been working with the Insperity team since February 2009 and is so proud of its team’s hard [...]]]></description>
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		<title>Follow #AW3095</title>
		<link>http://www.brandsalsa.com/branding/follow-aw3095/</link>
		<comments>http://www.brandsalsa.com/branding/follow-aw3095/#comments</comments>
		<pubDate>Wed, 23 Feb 2011 17:57:27 +0000</pubDate>
		<dc:creator>Beth Anne</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Employees]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Interesting]]></category>
		<category><![CDATA[#AW3095]]></category>
		<category><![CDATA[twease]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=3781</guid>
		<description><![CDATA[We have some very exciting news here at Addison Whitney. But, we can&#8217;t tell you yet. And we&#8217;re having a great time tweasing (Twitter teasing) you. If you don&#8217;t already follow @brandsalsa or @addisonwhitney, we would love for you to follow us now. Each day, we&#8217;re giving you written or picture clues to where we [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>It&#8217;s Back</title>
		<link>http://www.brandsalsa.com/uncategorized/its-back/</link>
		<comments>http://www.brandsalsa.com/uncategorized/its-back/#comments</comments>
		<pubDate>Mon, 15 Nov 2010 11:27:05 +0000</pubDate>
		<dc:creator>Beth Anne</dc:creator>
				<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Interesting]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[McDonald's]]></category>
		<category><![CDATA[mcrib]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=3598</guid>
		<description><![CDATA[&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;.Did you hear that noise earlier last week? It was the sound of millions of Americans rejoicing. Why? The McRib is back, of course. Considering there’s a McDonald’s on every corner, it’s interesting how McDonald’s has been able to make a pork sandwich so exclusive. Thousands wait for sightings each year on the McRib locator [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Paint Scheming</title>
		<link>http://www.brandsalsa.com/verbal_branding/paint-scheming/</link>
		<comments>http://www.brandsalsa.com/verbal_branding/paint-scheming/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 12:10:31 +0000</pubDate>
		<dc:creator>Jenna Wise</dc:creator>
				<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Cool Sites]]></category>
		<category><![CDATA[Interesting]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Verbal Branding]]></category>
		<category><![CDATA[Dulux]]></category>
		<category><![CDATA[Hard Candy]]></category>
		<category><![CDATA[nail polish naming]]></category>
		<category><![CDATA[OPI]]></category>
		<category><![CDATA[Sherwin-Williams]]></category>
		<category><![CDATA[Valspar]]></category>
		<category><![CDATA[wall paint naming]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=3300</guid>
		<description><![CDATA[My latest obsession: virtually painting my fingernails on OPI using their vast palette of audacious hues.Why don plain old red when you could rock Tasmanian Devil Made Me Do It? You could scrap a shade of red altogether and try Who the Shrek are you? Or, you could really splurge with Extravagance. Hard Candy makes [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>The Rebranding of the Y</title>
		<link>http://www.brandsalsa.com/branding/the-rebranding-of-the-y/</link>
		<comments>http://www.brandsalsa.com/branding/the-rebranding-of-the-y/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 12:28:21 +0000</pubDate>
		<dc:creator>Beth Anne</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Charlotte]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Interesting]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[good example of rebranding]]></category>
		<category><![CDATA[new corporate logo design]]></category>
		<category><![CDATA[new corporate logos]]></category>
		<category><![CDATA[Rebranding]]></category>
		<category><![CDATA[the Y]]></category>
		<category><![CDATA[YMCA]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=3221</guid>
		<description><![CDATA[&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;. Any given day, you’re sure to find an Addison Whitney employee at the Y running on a tredmill or perfecting Zumba moves. As a member of the YMCA of Greater Charlotte, I received an email last week from the President &#38; CEO and Metropolitan Board Chair that blew my mind – in a good [...]]]></description>
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