Addison Whitney Brand Fanatics Recap and Analyze Brand Impacts from Super Bowl Ads

February 08, 2016

The Super Bowl. Not only the biggest football game of the year, it’s also the biggest game in the advertising world. Many millions of dollars are spent on the annual event, which puts even more pressure on the created ads to push the needle for their brands. And with a night full of high-profile brand decisions, we knew that time needed to be spent analyzing the commercials and the brands behind them – so on the Monday following the big game, our Addison Whitney brand fanatics gathered to do just that.

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NFL Brand Playoffs

January 21, 2012

In the upcoming round of the NFL playoffs, four teams will face off for a chance to play in the Super Bowl. But if it were a contest of brand strategy, which two teams would most deserve to compete on February 6th? Names: In the renaming of the New England Patriots in 1971 (originally the […]

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