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	<title> &#187; Addison Whitney</title>
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		<title> &#187; Addison Whitney</title>
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		<title>NFL Brand Playoffs</title>
		<link>http://www.brandsalsa.com/sports/nfl-brand-playoffs/</link>
		<comments>http://www.brandsalsa.com/sports/nfl-brand-playoffs/#comments</comments>
		<pubDate>Sat, 21 Jan 2012 14:30:47 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Logo Design]]></category>
		<category><![CDATA[Naming]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Super Bowl]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=5970</guid>
		<description><![CDATA[In the upcoming round of the NFL playoffs, four teams will face off for a chance to play in the Super Bowl. But if it were a contest of brand strategy, which two teams would most deserve to compete on February 6th? Names: In the renaming of the New England Patriots in 1971 (originally the [...]]]></description>
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		<title>Top Three Tips for Internal Branding</title>
		<link>http://www.brandsalsa.com/branding/top-three-tips-for-internal-branding/</link>
		<comments>http://www.brandsalsa.com/branding/top-three-tips-for-internal-branding/#comments</comments>
		<pubDate>Fri, 14 Oct 2011 14:53:39 +0000</pubDate>
		<dc:creator>Beth Anne</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[corporate identity]]></category>
		<category><![CDATA[Industrial]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[brand implementation]]></category>
		<category><![CDATA[brand socialization]]></category>
		<category><![CDATA[employee branding]]></category>
		<category><![CDATA[internal branding]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=5699</guid>
		<description><![CDATA[One of the keys to building a successful brand externally is to build your brand internally. Not only do your employees live and breathe the brand each day, but they are the ones communicating it to your current and future customers. So how do you develop a successful internal branding campaign? Here are a few [...]]]></description>
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		<title>AW Helping Hands: Reedy Creek Park</title>
		<link>http://www.brandsalsa.com/charlotte/aw-helping-hands-reedy-creek-park/</link>
		<comments>http://www.brandsalsa.com/charlotte/aw-helping-hands-reedy-creek-park/#comments</comments>
		<pubDate>Thu, 28 Jul 2011 14:12:40 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Charlotte]]></category>
		<category><![CDATA[Do Good]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=5158</guid>
		<description><![CDATA[On July 23, 2011, Addison Whitney participated in another successful Helping Hands volunteer event for Mecklenburg County Park and Recreation at Reedy Creek Park.  Reedy Creek Nature Preserve protects 737 acres of natural, forested habitat within Reedy Creek Park. There are over ten miles of hiking trails in the nature preserve for the outdoor enthusiast, [...]]]></description>
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		<title>Welcome Garrett Lee Jobes</title>
		<link>http://www.brandsalsa.com/behind_scenes/welcome-garrett-lee-jobes/</link>
		<comments>http://www.brandsalsa.com/behind_scenes/welcome-garrett-lee-jobes/#comments</comments>
		<pubDate>Fri, 13 May 2011 13:01:23 +0000</pubDate>
		<dc:creator>Paula Weigel</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Behind the scenes]]></category>
		<category><![CDATA[Employees]]></category>
		<category><![CDATA[Allison Jobes]]></category>
		<category><![CDATA[Garrett Lee Jobes]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4577</guid>
		<description><![CDATA[We are so excited to welcome Garrett Lee Jobes into the world, and congratulate Allison and Andy with their new blessing. Garrett was born at 8:15pm on Wednesday, May 11, weighing 7lbs, 10oz and 20.5 inches long. Allison is a member of Addison Whitney&#8217;s Verbal Branding Department, and our entire team has been speculating on [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>AW Helping Hands: Birthday Blessing</title>
		<link>http://www.brandsalsa.com/charlotte/aw-helping-hands-birthday-blessing/</link>
		<comments>http://www.brandsalsa.com/charlotte/aw-helping-hands-birthday-blessing/#comments</comments>
		<pubDate>Mon, 09 May 2011 14:39:59 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Charlotte]]></category>
		<category><![CDATA[Do Good]]></category>
		<category><![CDATA[Employees]]></category>
		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4374</guid>
		<description><![CDATA[Through AW Helping Hands, a company-wide volunteer initiative, Addison Whitney employees jump started the month of May by throwing a birthday party at the Salvation Army Center of Hope in uptown Charlotte . Bright Blessings is a non-profit that operates projects for thousands of homeless children across the Charlotte region. Its core program “Bless-A-Birthday,” is a [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Addison Whitney On the Go</title>
		<link>http://www.brandsalsa.com/branding/addison-whitney-on-the-go/</link>
		<comments>http://www.brandsalsa.com/branding/addison-whitney-on-the-go/#comments</comments>
		<pubDate>Fri, 06 May 2011 13:24:45 +0000</pubDate>
		<dc:creator>Betsy Lard</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Employees]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4347</guid>
		<description><![CDATA[Addison Whitney team members are often on the road, visiting clients, attending conferences and meeting with partners, so we&#8217;ve asked our frequent flyers to send us photos from the road. Every Friday we&#8217;ll post a new picture, and it will be up to our readers to guess where they were! &#160; Can you guess where [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Insperity &#124; What it Means to Their CEO</title>
		<link>http://www.brandsalsa.com/uncategorized/insperity-what-it-means-to-their-ceo/</link>
		<comments>http://www.brandsalsa.com/uncategorized/insperity-what-it-means-to-their-ceo/#comments</comments>
		<pubDate>Wed, 04 May 2011 17:33:28 +0000</pubDate>
		<dc:creator>Lizzy Guterma</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[corporate identity]]></category>
		<category><![CDATA[Insperity]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Verbal Branding]]></category>
		<category><![CDATA[Visual Branding]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4391</guid>
		<description><![CDATA[You may recall the posts in March about the Insperity launch. We did our best to sum up our engagement with the Administaff/ Insperity team, but it is a lot more exciting to hear about the transition directly from Insperity Chairman of the Board and CEO Paul Sarvadi. (He also happens to be one of [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Welcome Emmerson Rose Everidge</title>
		<link>http://www.brandsalsa.com/behind_scenes/welcome-emmerson-rose-everidge/</link>
		<comments>http://www.brandsalsa.com/behind_scenes/welcome-emmerson-rose-everidge/#comments</comments>
		<pubDate>Wed, 04 May 2011 12:34:33 +0000</pubDate>
		<dc:creator>Paula Weigel</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Baby]]></category>
		<category><![CDATA[Behind the scenes]]></category>
		<category><![CDATA[Employees]]></category>
		<category><![CDATA[Emmerson Rose Everidge]]></category>
		<category><![CDATA[visual branding]]></category>
		<category><![CDATA[Visual Design]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4375</guid>
		<description><![CDATA[The entire Addison Whitney team would like to welcome Emmerson Rose Everidge to our family. As our newest &#8220;designer-in-training&#8221;, Emmerson will learn from the best, our very own Kristin Everidge, Manager of Visual Branding. Baby E was born April 28th at 7:53am, weighing 8lbs, 10oz and 20 1/4&#8243; long. Congratulations Kristin and Brannon. We are [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Carnival’s Magic has set sail on its Inaugural Voyage!!</title>
		<link>http://www.brandsalsa.com/verbal_branding/carnival%e2%80%99s-magic-has-set-sail-on-its-inaugural-voyage/</link>
		<comments>http://www.brandsalsa.com/verbal_branding/carnival%e2%80%99s-magic-has-set-sail-on-its-inaugural-voyage/#comments</comments>
		<pubDate>Mon, 02 May 2011 13:57:54 +0000</pubDate>
		<dc:creator>Lizzy Guterma</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Verbal Branding]]></category>
		<category><![CDATA[Visual Branding]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4180</guid>
		<description><![CDATA[From creating names to designing logos a number of Addison Whitney brands can be seen onboard the new ship. We had so much fun working with the Carnival team, and we want to continue that fun with a little interoffice competition. To help us decide which Addison Whitney team member can claim bragging rights around [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Naming PRECISE</title>
		<link>http://www.brandsalsa.com/addison-whitney/naming-precise/</link>
		<comments>http://www.brandsalsa.com/addison-whitney/naming-precise/#comments</comments>
		<pubDate>Wed, 13 Apr 2011 14:12:49 +0000</pubDate>
		<dc:creator>Sara Abadi</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=4156</guid>
		<description><![CDATA[Whether a result of intense physical activity or a rough night of sleep, any sort of joint stiffness or muscle pain is uncomfortable and inconvenient. My pain happens at the worst times: When I need the endurance to stand at a concert for several hours or when an afternoon of shoe shopping requires heavy lifting [...]]]></description>
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