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		<title>Red Bull is Killin’ It</title>
		<link>http://www.brandsalsa.com/uncategorized/red-bull-is-killing-it/</link>
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		<pubDate>Thu, 17 May 2012 19:36:18 +0000</pubDate>
		<dc:creator>Andrew Vollmer</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Marketing]]></category>
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		<guid isPermaLink="false">http://www.brandsalsa.com/?p=6191</guid>
		<description><![CDATA[As someone who holds a deep passion for the branding and marketing industry, I tend to informally monitor a brand’s progression over time. Just like most people in the business, I’m a bit of an industry critic – some brands I naturally root for and some I root against. Today, however, I want to talk [...]]]></description>
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		<title>Smellvertising</title>
		<link>http://www.brandsalsa.com/uncategorized/smellvertising/</link>
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		<pubDate>Tue, 24 Apr 2012 12:43:32 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=6155</guid>
		<description><![CDATA[Have you ever walked into a store and been overwhelmed by a particular perfume (think Abercrombie &#38; Fitch)? If so, then you’ve experienced scent advertising first-hand. Yes, scent advertising. And this can include everything from perfume samples in magazines to freshly baked cookies in a grocery store. Traditionally, brands tend to capture audiences through sight [...]]]></description>
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		<title>The Flip-Flop Games of 20020</title>
		<link>http://www.brandsalsa.com/uncategorized/the-flip-flop-games-of-20020/</link>
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		<pubDate>Tue, 21 Feb 2012 16:33:13 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=6149</guid>
		<description><![CDATA[On September 13, 2012, the International Olympic Committee will decide which city gets to host the 2020 summer Olympic Games. Although it is over half a year away, many of the bidding cities are already campaigning for a bid. Last week, Madrid revealed its logo for the 2020 Games, but the outcome wasn’t exactly gold-medal [...]]]></description>
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		<title>Louboutin&#8217;s Defense Brings Color Branding into Question</title>
		<link>http://www.brandsalsa.com/branding/louboutins-defense-brings-color-branding-into-question/</link>
		<comments>http://www.brandsalsa.com/branding/louboutins-defense-brings-color-branding-into-question/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 14:00:40 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Trends]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=6110</guid>
		<description><![CDATA[Considered one of the most interesting fashion intellectual property cases in history, French designer Christian Louboutin filed a suit in August against French fashion house Yves Saint Laurent in an effort to protect his signature red-soled shoe. Back in court on January 24th after appealing the decision made in August, Louboutin now must wait for [...]]]></description>
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		<title>Pinterest: A New Way to Market Your Brand</title>
		<link>http://www.brandsalsa.com/branding/pinterest-a-new-way-to-market-your-brand/</link>
		<comments>http://www.brandsalsa.com/branding/pinterest-a-new-way-to-market-your-brand/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 16:22:08 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Cool Sites]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=6133</guid>
		<description><![CDATA[There are many websites out there that help us find the things we are interested in such as Google and Stumble Upon, but recently there has been a growing interest in organizing these likes and interests on one platform. And that’s where Pinterest comes in, and as it grows in popularity more than just its [...]]]></description>
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		<title>Pros and Cons of User-Generated Content</title>
		<link>http://www.brandsalsa.com/uncategorized/pros-and-cons-of-user-generated-content/</link>
		<comments>http://www.brandsalsa.com/uncategorized/pros-and-cons-of-user-generated-content/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 15:12:56 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[social media]]></category>
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		<guid isPermaLink="false">http://www.brandsalsa.com/?p=6054</guid>
		<description><![CDATA[As the role of user-created content becomes more and more relevant, it is important for companies to consider whether to follow the trend of putting their brand into the hands of users or to keep the reigns tight on their marketing strategy. So, what are the pros and cons of letting your customers speak for [...]]]></description>
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		<title>The new Carolina Panthers: A good look?</title>
		<link>http://www.brandsalsa.com/uncategorized/the-new-carolina-panthers-a-good-look/</link>
		<comments>http://www.brandsalsa.com/uncategorized/the-new-carolina-panthers-a-good-look/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 14:20:57 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=6087</guid>
		<description><![CDATA[The Carolina Panthers subtly introduced a new evolution of their logo this week, and I must say as a diehard Panthers fan (and a seasoned graphic designer), a part of me cringed. Don’t get me wrong, I’m not opposed to a change and the new identity isn’t necessarily worse off. But it’s the opportunities that [...]]]></description>
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		<title>Walmart Creates Own Version of Reality TV Show</title>
		<link>http://www.brandsalsa.com/uncategorized/walmart-creates-own-version-of-reality-tv-show/</link>
		<comments>http://www.brandsalsa.com/uncategorized/walmart-creates-own-version-of-reality-tv-show/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 15:41:34 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=6040</guid>
		<description><![CDATA[Recently, Walmart has announced its own version of a reality TV show called “Get on the Shelf.” This new program is run by @Walmartlabs’ social media and ecommerce division. So exactly how does the “Get on the Shelf” program work? Walmart has welcomed all companies to submit a submission video online about why their product [...]]]></description>
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		<title>NFL Brand Playoffs</title>
		<link>http://www.brandsalsa.com/sports/nfl-brand-playoffs/</link>
		<comments>http://www.brandsalsa.com/sports/nfl-brand-playoffs/#comments</comments>
		<pubDate>Sat, 21 Jan 2012 14:30:47 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Addison Whitney]]></category>
		<category><![CDATA[Logo Design]]></category>
		<category><![CDATA[Naming]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Super Bowl]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=5970</guid>
		<description><![CDATA[In the upcoming round of the NFL playoffs, four teams will face off for a chance to play in the Super Bowl. But if it were a contest of brand strategy, which two teams would most deserve to compete on February 6th? Names: In the renaming of the New England Patriots in 1971 (originally the [...]]]></description>
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		<title>Iconic Brand Files for Bankruptcy</title>
		<link>http://www.brandsalsa.com/uncategorized/iconic-brand-files-for-bankruptcy/</link>
		<comments>http://www.brandsalsa.com/uncategorized/iconic-brand-files-for-bankruptcy/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 16:23:18 +0000</pubDate>
		<dc:creator>Guest Blogger</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.brandsalsa.com/?p=6011</guid>
		<description><![CDATA[As many of you may have heard, Hostess, the maker of Twinkies, Ho Hos, Wonderbread, and many other food products we all know and love, has filed for bankruptcy. Hostess, who also filed for bankruptcy in 2009, has been fighting $860 million in debt. But do not run out to your local grocery store and [...]]]></description>
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