Sometimes when a well-known brand changes their product, the change isn’t always readily accepted. Consumers might be wary of the new offering and unwilling to try it out- which in turn can have a negative effect on sales. (Does the “New Coke” debacle of 1985 ring a bell?) How does a brand ensure that their […]
Continue ReadingNo Free Lunch
August 18, 2008
The recent litigation between POM Wonderful and Purely Juice makes me question the correlation between marketing and nutrition labels. According to Brandweek, Purely Juice claimed that one of its products was “100% pure pomegranate juice” and contained “no added sugar or sweeteners.” Seven different labs showed found that the product contained trace amounts of pomegranate […]
Continue ReadingQueen’s Feast
July 11, 2008
…………………………………………………………………………………………………………………………………………………. Beginning tomorrow, all of our Queen City readers will have the opportunity to “dine like royalty.” For $30 per person, you can enjoy a 3-course prix fixe dinner at some of Charlotte’s best restaurants. If you go here, you can check out the restaurants that are participating and see what menu options are being […]
Continue ReadingMove over Rachael Ray; Farmer Jeb is the New Celeb
June 05, 2008
Working on a food related project and need fresh stimulus? Thinking of having a chef endorse your newest product? Check out Epicurious’ 2008 Food Predictions. Number one on the list: Farmers are the new celebrity chefs. Also, check out the top 2008 flavor predictions on the same blog. Predictions were taken from McCormick seasonings and […]
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