A Thermostat to Rule Them All

January 15, 2015

A year ago, would anybody have thought that the product development we saw this year at CES would be inspired by an innovation to, of all things, a thermostat? Yes, a thermostat. This thermostat was introduced by a brand called Nest, of which I am a big fan. I don’t own one, but I do […]

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IBM: Building a Lasting Brand

May 06, 2014

IBM: Building a Lasting Brand Guest Blogger: Ashley Wiederhold It’s easy to take today’s big brands for granted; while we can see the process of small businesses developing their brand identities, it’s often assumed that large companies are large companies because they’ve nailed down successful brand strategies (among other things). But these big businesses certainly […]

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Apple-Keynote

An Apple a Day…

September 10, 2013

So, it’s no secret that we’re fans of Apple at Addison Whitney, and today’s keynote was no exception. There is something so intoxicating about the buzz surrounding these events, and we were very excited to see the latest news unfold.   Today’s keynote had several announcements, but here are the highlights.   First up, two […]

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The Latest Apple Buzz

June 11, 2013

WWDC.   Worldwide Developers Conference.   Why in the world would I care about a developer’s conference if I’m not a developer?   Well, did I mention that it’s Apple’s Worldwide Developers Conference? And that the keynote address was yesterday? And they unveiled yet another major operating system improvement (among other things)?   Okay, I’ve […]

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Netflix vs. Hulu vs. Amazon- A Streaming Showdown

June 06, 2013

Remember when you were limited to watching what was live on television? And the most you could record was on your VCR? Forget on-demand; you had to be home at a certain time if you wanted to catch a favorite show. Renting movies meant driving to your local Blockbuster or Hollywood Video, and even then, […]

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The Future of Shopping: Coming Soon to a Store Near You

July 10, 2012

What would your ideal features be in a personal shopping assistant? Would smart, mobile, and informative be at the top of your list? Then you’re in luck, because last week IBM Research announced its plans to release a new mobile shopping application. It is currently being developed by research scientists at IBM’s lab in Haifa, […]

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Google This and Google That

January 10, 2012

There are certain brands that fascinate me and I can never learn enough about them. Google is one of those brands. I recently finished Douglas Edwards’ book “I’m Feeling Lucky: The Confessions of Google Employee Number 59” and I can’t stop talking about it. Just ask my coworkers – it’s been Google does this and […]

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Google’s Cover Band

November 17, 2011

Uh oh. Looks like Google Music showed up to the party wearing the same outfit as iTunes. Unfortunately for Google, the outfit looks better on iTunes. Not to mention Google brought the less attractive date (Google+).   For anyone who isn’t aware, Google recently launched its much anticipated digital music application, Google Music (original name, […]

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