May 04 2011
The entire Addison Whitney team would like to welcome Emmerson Rose Everidge to our family. As our newest “designer-in-training”, Emmerson will learn from the best, our very own Kristin Everidge, Manager of Visual Branding.
Baby E was born April 28th at 7:53am, weighing 8lbs, 10oz and 20 1/4″ long. Congratulations Kristin and Brannon. We are so happy for you!!
May 02 2011
From creating names to designing logos a number of Addison Whitney brands can be seen onboard the new ship. We had so much fun working with the Carnival team, and we want to continue that fun with a little interoffice competition.
To help us decide which Addison Whitney team member can claim bragging rights around the office check out the AW brands below and “Like” your favorite! And if you want to read more about our work with Carnival click on the logos below.
Apr 13 2011
Whether a result of intense physical activity or a rough night of sleep, any sort of joint stiffness or muscle pain is uncomfortable and inconvenient. My pain happens at the worst times: When I need the endurance to stand at a concert for several hours or when an afternoon of shoe shopping requires heavy lifting (Like I said, intense physical activity). When you suffer from muscle pain, joint aches, tension or stiffness, it’s not uncommon to take TYLENOL® for relief. For more targeted pain relief, the Makers of TYLENOL have introduced PRECISE™, a new line of products that deliver relief exactly where it hurts, activating sensory receptors that help block pain signals.
Nerve fibers that react to pain are small and nerve fibers that react to touch are much larger. Applying the topical creams and patches to the skin stimulates these large nerve fibers and sends signals racing to your brain that block the sensation of pain.
Addison Whitney health assisted McNeil in the creation the name PRECISE to best reflect how accurately the topical creams and patches target pain. We also did additional linguistics assessments in a variety of languages to ensure the PRECISE brand was internationally understood and effective.
Read the full case study for PRECISE here.
Apr 01 2011
Each year Addison Whitney participates in GRACE (Giving Relief and Care to our Elderly), a charitable initiative funded entirely by donations from employees. Donations help support senior citizens in our local community.
We recently visited Sardis Oaks Nursing Home to see the newly updated beauty salon our donation helped fund. The salon was given a fresh coat of paint and new cabinets and mirrors were put in.
