…………………………………………………………………………………………………………………………………………………. Coach. Vera Bradley. Kate Spade. Who would have thought the next up and coming tote bag would be made popular by the United Nations? The FEED bag, created by the United Nations World Food Program (WFP), may not have been a predictable addition to any popular fashion mags “Must Have Accessories” list, but this […]
Continue ReadingDon’t Drive Day!
August 12, 2008
Tomorrow, August 13 is Don’t Drive Day in Charlotte. This Mecklenburg County Air Quality program initiative aims to limit and minimize air pollution and promote education and awareness around the community. So take the Lynx, ride a bike, or a vegetable cart, but whatever you do, don’t drive! And then be sure to email dontdriveday@yahoo.com […]
Continue ReadingLending a Helping Hand
July 30, 2008
The other day our creative department was brainstorming ideas and activities to help keep our creativity fresh and our momentum going. We were suggesting all kinds of activities from visiting the local library to spending the day at an amusement park, when someone mentioned volunteering. What a great idea! Volunteering not only provides an outside […]
Continue ReadingBig-Hearted Brands: Sweet Feet
July 23, 2008
…………………………………………………………………………………………………………………………………………………. If you are like me, you probably have at least twenty pairs of shoes in your closet. You probably even want to kick yourself, with that new pair of shoes you just bought, for straining your finances in the name of fashion. However, there is a new shoe brand on the market that will […]
Continue ReadingBig Hearted Brands
July 21, 2008
What do TOMS Shoes, The Gap, and the United Nations Development Group all have in common? These organizations, along with many others, are making an earnest effort to make the world a better place. “Cause branding” is becoming a popular medium for companies, organizations, and their customers, to show support for humanitarian issues and promote […]
Continue ReadingThink Before You Ink!
July 07, 2008
…………………………………………………………………………………………………………………………………………………. Addison Whitney employees are taking steps to make the office lean and green. Kristin Everidge and Maghan Cook enlisted the help of intern Kelsey Bryant, from Elon University, to design a poster encouraging everyone to reduce, reuse, and recycle print paper. The posters are displayed at each printer station with instructions on how to […]
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