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brand salsa is a branding blog mixed by Addison Whitney, a global branding firm specializing in verbal and visual branding, brand strategy and market research.

Founded in 1991, our depth and breadth of clients reaches across multiple industries, including consumer, B2B, technology, healthcare, pharmaceuticals, finance and hospitality.

Utilizing a unique and interactive creative process, we have developed some of the world's leading brands. Headquartered in Charlotte, NC, Addison Whitney has offices in New York, Seattle, London, Munich and Tokyo.

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