Welcome to Brands We Love Week! All week, we will be revealing what brands were our favorite this year, and we want to hear who you’d add to the list! Let us know what brands you loved in 2014, using the hashtag #BrandsWeLove.
Continue ReadingBe a Light to the Village
December 30, 2010
For our December Helping Hands event, AW chose to sponsor the Christmas Village Toy Store at the request of one of our visual designers. It is a suggestion that many AW employees embraced, as the excitement of children at Christmas far outweighs our own as adults.The inspiration came in 2006 for The Christmas Village Toy […]
Continue ReadingA Fresh Start
November 24, 2010
Sarah is a Charlotte-area junior who has been a Girl Scout for ten years.She is now in the final stage of earning her Gold Award.Much like the Eagle Award is to the Boy Scouts of America, the Gold Award is the highest achievement within the Girl Scouts of the USA. Only about 5% of eligible […]
Continue ReadingAnd the American Graphic Design Award goes to …
April 26, 2010
…………………………………………………………………………………………………………………………………………………. Kudos to our Visual Design Department who recently was recognized for four brands by American Graphic Design and Advertising. Carnival Cruise Lines: Drainpipe logo Carnival Cruise Lines: Twister logo FUJIFILM Medical Systems: Synapse logo PPG: VIVATI Collection logo Kristin Everidge, Manager of Visual Branding for Addison Whitney, commented, “It has been an honor to […]
Continue ReadingThe $99 Brand Name
July 25, 2008
…………………………………………………………………………………………………………………………………………………. In an effort to reduce the intimidation factor at the beginning of a new project, we often tell our clients that while they may not realize it, every one of them has naming experience. We’ve all named something in our lives, be it a pet, a child, or a nickname for our car or […]
Continue ReadingWelcome Sascha-Marcel Poschet
April 18, 2008
Addison Whitney is pleased to announce the addition of Sascha-Marcel Poschet to the company. Sascha is the latest addition to the global healthcare team, where he has taken the role of brand consultant and will be joining our team in Munich, Germany. Sascha, with more than four years of sales experience in the pharmaceutical industry […]
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