July 22, 2008

The Business of Design


Joseph DeSetto, author of Flash MX. Rich Media for the Web was recently in Charlotte interviewing designers for his new book: The Business of Design, due out today.

The Business of Design will cover topics including legal and ethical issues, assets such as fonts and photography, and pricing and bidding on new jobs. DeSetto interviewed designers of various levels to glean opinions, advice, and words of wisdom. A great big kudos to Addison Whitney’s very own Visual Branding Department for being interviewed for this publication, specifically for inclusion as a supplemental DVD that will be packaged with the book.

Congrats to the Visual Branding team for their hard work which has earn them well-deserved recognition within the industry, and best wishes to DeSetto for this new venture. We’ll definitely have a copy or two on our shelves!

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