TOMS Launches Marketplace, Roasting Co.; Continues To Build on Social Good Promise

TOMS Launches Marketplace, Roasting Co.; Continues To Build on Social Good Promise

10 million pairs of shoes to children in need.
150,000 people have had their sight restored.

And now?

One of TOMS’ latest ventures, Marketplace, brings 30 socially conscious brands together via a platform to help them succeed. Committed to give back to their communities, each brand is working to make a difference to use business to improve people’s lives. With over hundreds of items to choose from, TOMS offers its community the innovative opportunity to shop by cause or even the region they wish to help.

But that wasn’t enough… Earlier this month, the company launched TOMS Roasting Co. Remaining committed to its One for One® mantra and in partnership with Water for People, for every bag of coffee TOMS sells, a person in need will receive a week of clean water. Let that sink in for a second… An estimated 1.8 billion people are drinking unsafe water. When you buy a $12.99 bag of coffee, someone will get something we take for granted every.single.day.

It’s remarkable, really, to see a company able to thrive by making an impact on communities worldwide. Not only thrive, but build a brand for itself that other companies strive to emulate. With so much focus on shopping local and doing good, this is a branding trend I’m happy to follow, and personally, I can’t wait to see what TOMS comes up with next.

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Source
“One for One,” TOMS.com, http://www.toms.com/our-movement/l