October 31, 2008

Spooktastic Events


Branders and marketers take full advantage of creating names for holiday events, as evidenced by the plethora of Halloween-inspired names this year. Take a peek at some examples in the Queen City:

Scarowinds
Adding one letter to the original brand offers instant brand recognition

Boo at the Zoo
Rhyming adds memorability

The Amazing Maize Maze
Not necessarily Halloween-related, but homonyms are always fun

In other areas, you can find:

Halloween Spooktacular (SeaWorld)
MetroBoo (Miami Metro Zoo)
Monster Splash (Miami Seaquarium)
Howl-o-Ween (various canine-inspired Halloween parties)

What are some other Halloween-inspired brands or event names you’ve seen this year?

One Comment

  1. Sarah Goff   October 31, 2008 9:08 am / Reply

    Tweetsie Railroad in Boone becomes Ghost Train every Halloween!

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